Click on pictures to watch.
Season One (1954-55).
It takes place in the front hallway/stairs and was sponsored by Kent Cigarettes.
It takes place in the front hallway/stairs and was sponsored by Kent Cigarettes.
Season Two (1955-56).
It takes place in the kitchen and was sponsored by The Scott Paper Company.
It takes place in the kitchen and was sponsored by The Scott Paper Company.
Season Three (1956-57).
It takes place in the
living room and was sponsored by The Scott Paper Company.
It takes place in the
living room and was sponsored by The Scott Paper Company.
Season Four (1957-58).
It takes place in the dining room and was sponsored by The Scott Paper Company.
It takes place in the dining room and was sponsored by The Scott Paper Company.
Season Five (1958-59).
It takes place in the dining room and was sponsored by The Scott Paper Company.
It takes place in the dining room and was sponsored by The Scott Paper Company.
Season Six (1959-60).
It takes place in the dining room and was sponsored by Ipana Toothpaste and The Scott Paper Company.
It takes place in the dining room and was sponsored by Ipana Toothpaste and The Scott Paper Company.
Today in syndication, you'll see mostly one of two opening credits for Father Knows Best; both credits begin with a shot of the house, and either Jim and Margaret are by the stairs, or the family is in the dining room (with Kathy ready to jump the rope). Actually there were four different openings throughout the run (and the last three seasons each had unique musical accompanyments). For your enjoyment here, watch each one, complete with sponsor tags!
During its original run, Robert Young would face the camera at the end of each episode and promote next week's show. See a sampling of those here!
Season Five (1958-59).
Alternate opening. It was sponsored by Lever Brothers (All Detergent, Lux Liquid Soap).
Alternate opening. It was sponsored by Lever Brothers (All Detergent, Lux Liquid Soap).